Businesses manage conversations across Facebook Messenger, Instagram DMs, SMS, website chat, and Google Business Messages. That fragmentation causes delays, missed replies, and overloaded support teams. Alive5 unifies every channel into one real-time platform — in the vein of Intercom or Twilio Conversations — with CMS features for templated, branded replies.
We contributed across the full stack: building the real-time conversation engine, integrating the messaging APIs, and helping ship the admin dashboard and content tools.
The problem
Businesses juggle conversations across Messenger, Instagram DMs, SMS, website chat, and Google Business Messages. The fragmentation caused delays, missed replies, and overloaded support teams.
Our approach
- Integrated Facebook Messenger, Instagram Graph, Google Business Messages, and SMS gateways (Twilio, Nexmo) into a single inbox.
- Built a real-time conversation engine on Socket.io and Node.js, with Elasticsearch for fast message indexing and search.
- Added a CMS for saved replies and templates, plus role-based access, smart filters, and conversation labels.
The solution
A centralized, real-time SaaS dashboard — in the vein of Intercom or Twilio Conversations — that unifies every channel, routes messages dynamically, and gives agents visibility across all active conversations.
What we built
Unified inbox
Facebook, Instagram, SMS, in-app chat, and Google Business in a single real-time view.
Real-time engine
Bi-directional, event-driven messaging on Socket.io with auto-refresh.
Elasticsearch search
Fast querying and filtering by platform, keyword, customer, status, and agent.
Built-in CMS
Auto-responses, canned replies, saved messages, and rich content editing.
Role-based access
Permissions, conversation labels, and agent assignment across the team.
Dynamic routing
API-driven message routing with fallback handling and a mobile-friendly UI.